9/21/2012

1. Enter data from your B-Tech market research.​

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2. Market Analysis of McDonald's menu into market segments & their target markets

Quiz Tuesday, October 10th

Quiz Prep document available.

Submit questions you think would be helpful (extra credit). See questions others have submitted.

Crossword puzzle solution

Market Analysis Solution

1. Market Research results

2. demographics slide

3. psychographics slide



Entrepreneurs Solution

Your opinion but based on facts you read in text or online. Page 97 also offers some entrepreneurial characteristics.



Crossword Solution

1. Key Terms in Sections 4.1, 4.2 & 4.3

2. Factors Affecting Elasticity p. 91-94:

---availability of substitutes (substitute availability)

---relative importance

---necessities vs. luxuries (necessity, luxury)

---change over time